Activity Summary:
Visual Rhetorical Analysis - In teams, have students analyze rhetorical strategies and design choices in posters.
Instructions:
Team Name(s): Lauren Malone
Concepts Practiced: Visual Analysis
Assignment Type: Group Work; Class Activity
Materials Needed
- Six (6) posters
- Tape
- Colored paper
- Number of different colors corresponds to how many students are in each group
- Extra markers [optional]
- Notecards [optional]
Directions
- Tape posters to walls
- If you want to assign the assumed audience for each poster, write it on a notecard and tape it up as well.
- Have students sit in groups (this example is based on six (6) groups of four (4)
- Pass out paper to each group. Each student should have a different color.
- Write color assignments on the board. Tell the students that the colors correspond to what they will be analyzing in their poster.
- Red – Appeals/Context
- Orange – Argument
- Purple – Figure/Ground
- Blue – Color
- Green – Text/Typography
- Yellow – Ethical Design Decisions/Other
- Have students write their analysis on their papers, and tape them up near the poster
- Discuss as a class